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Gunnar on Heartland

Analysis of Heartland’s business as a going concern by @oneraindrop.

Especially interesting after comments on the CMO video.

Originally published by alex on 22 Jan 2011
Last modified on 22 Jan 2011
Categories:   Data Analysis   measurement   metrics   Uncategorized  

2 comments on "Gunnar on Heartland"

  • Pingback: Tweets that mention Gunnar on Heartland « The New School of Information Security -- Topsy.com [link to http://topsy.com/newschoolsecurity.com/2011/01/gunnar-on-heartland/?utm_source=pingback&utm_campaign=L2 no longer works]
  • Dissent says:
    23 Jan 2011 at 3:09 pm

    Excellent – thanks for posting this.

    Now – how do we interpret it/apply the data in terms of the issue of whether they experienced “brand harm” as a result of the breach?

    We really need some agreed-upon objective measures or definition of “harm.”

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